With guidance from Antenna, Illumitex launched from stealth to see its “delivered lumens-per-watt” messaging to designers.
With guidance from Antena, Illumitex launched from stealth to see its “delivered lumens-per-watt” messaging to deigners.
- Local sweetheart program, supported by 50% company growth.
- Launch “Hip to be square” campaign to underscore ITX’s value proposition.
- Leverage friction around re-architecture of the LED package.
- Met with CBS, Forbes, Fortune, Businessweek, MIT Tech Review, Dow Jones, LEDs Magazine, LD+A, Nikkei, Eco-Structure, Architectural SSL ,EDN, Greentech Media.
- Introductions to IDEO, Morgan Stanley and other industry influencers.
- 10+ speaking opportunities.
- Named among “10 to Watch at Lightfair”
Illumitex is an American lighting manufacturer largely specializing in the production and development of LED lights for indoor farming and vertical farming.Visit Website