Overview
Antenna Group was tasked with assisting Sunspire Health by raising awareness for their services during a critical time in order to help fight the opioid epidemic.
Situation
- Sunspire Health is a leader in the treatment of addictive disorders, combatting the rampant opioid epidemic across the United States.
- Sunspire Health charged Antenna Group with raising awareness of its differentiated approach to treating addiction, as well as highlighting the growing need for treatment facilities.
Approach
- Antenna Group worked with Sunspire Health spokespeople in various regions around the country to position them as experts and thought leaders in various realms of addiction including drugs, alcohol, gambling and eating disorders.
- We connected with local Chambers of Commerce and co-hosted grand opening events for new facilities.
Results
- Antenna Group reached 184M+ people through media placements targeting consumers and investors, and secured a contributor position at the Huffington Post for Sunspire Health’s Chief Medical Officer.
About
Sunspire Health is a leading national provider of healthcare services offering personalized treatment plans to people of all walks of life for acute psychiatric care, addiction recovery, trauma and co-occurring disorders to help achieve long-term recovery.
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