Learn why marketing automation is important for cleantech and how you can leverage it for your company.

The Cleantech Guide to Marketing Automation provides a high-level overview of marketing automation, defining the tools, tactics and methodology, and equipping you with the knowledge to begin streamlining the marketing efforts for your cleantech company.

    • Defining Marketing Automation
    • What Marketing Automation Isn’t
    • Who Can Benefit From Marketing Automation
    • Lead Nurturing
    • Segmentation
    • Content
    • Sales Enablement
    • Marketing Automation Tools
      …and more

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