Overview

The LAVVAN team had a logo and branding they didn’t love, but they weren’t quite ready to start over. Based on the client’s position, the Antenna Group team recommended a brand refresh to refine the brand while not losing connection to the existing brand overall. Through several slight variations of the logo mark and color palette, a final choice was made. This new brand is used across one-pagers, infographics, social graphics and a variety of other collateral, creating a cohesive look for all of the client’s marketing assets.

The Antenna Group Ecosystem
Supply
Main Service Performed
Visual Brand Identity
Other Services
Branding & Strategy Visual Brand Identity Communications Strategy Media Relations Website Design & Development Creative Marketing & Sales Collateral Design Services

Branding and Graphic Design

Old logo and color scheme

Smoothness of the icon mark refined for a more visually appealing look

Final refreshed logo

Font and type treatment

Color palette

Custom iconography

Business cards

Social graphics

Infographic

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