Overview
Option Care merged with BioScrip uniting under the new brand, Option Care Health. Option Care Health is the leading infusion therapy provider nationwide. They take pride in being #1 for payer coverage nationally, making their infusion therapy services accessible to patients in all 50 states.
Option Care Health started as a valued marketing client at Antenna Group. As the relationship developed, Antenna Group was tasked with creating an interim landing page announcing the merger. Eventually, Option Care chose our agency to amplify their new brand through a high quality, conversion-focused website – our largest and most collaborative project to date. The new website design and content conveys brand authority and industry leadership, creating the foundation for patients, providers, pharmaceutical manufacturers, health systems, and payers to engage in the future of infusion therapy.
Honestly — I have been here 4 years and several site updates with several vendors — this has been the most collaborative, even with the short time frame and the results are beautiful!
Option Care Health Tracey R.
