McCarthy Bertschy is a national, Chicago-based, retained executive search firm who serves public, private and private equity-owned companies.
Antenna Group worked with McCarthy Bertschy’s executive partners on crafting new messaging that clearly defines who they work with and the impact of their approach. Our creative design and strategy teams collaborated with the McB team to revive their digital presence with a modern user flow and design that presents the company with professionalism and personality. Antenna Group also supported the company in conducting additional interviews with McCarthy Bertschy’s clients and executive partners in their industry to source testimonials for the website. Our marketing automation expert set up a new CRM in Hubspot for McCarthy Bertschy to improve seamless integration with website queries, organization of contacts, and enhanced management of ongoing newsletters and announcements.