Engaging content to strengthen key relationships.
Making your mark in this challenging digital landscape requires new insights and integrated strategies that connect you with your vital stakeholders and drives their desire for greater engagement with your brand.
Put your expertise on display.
The type of content you share plays an important role in creating strong relationships between you and your customer base. We develop content strategies that attract and convert prospects into customers, and customers into repeat buyers.
OriginOil: Seeding Smart Conversations for Pre-Commercialization Success
Situation: A small algae harvesting company with a technology still in its development stage, OriginOil sought to gain mindshare in the rapidly growing algae to fuels market. In 2008, Antenna was enlisted to elevate OriginOil’s profile among the investor community and reach new partners and customers. Approach: Antenna engaged in an aggressive media campaign to... Read more »
Beamr: Bringing a New Media Optimization Technology Into Focus
Situation: Antenna partnered with Beamr, innovators of patented media optimization technology that reduces photo and video file sizes yet retains full resolution and quality, to launch and brand consumer, enterprise and professional-grade apps across multiple platforms under the new Beamr brand. Approach: Antenna messaged the breakthroughs of the technology and benefits to each target audience... Read more »
GlassPoint: Rebuilding a Brand for Success in New Markets
Situation: Initially geared toward drywall manufacturing, GlassPoint (formerly known as CleanBoard) came to Antenna to reposition the company as an industrial solar thermal company targeting the emerging solar enhanced oil recovery (EOR) market. Approach: Antenna led a complete brand overhaul, creating a new website, videos and marketing collateral tailored to the oil and gas community.... Read more »
KoolSpan: Unlocking Market Opportunities in Mobile Security
Situation: Antenna partnered with KoolSpan, developer of a suite of mobile security applications, to raise awareness of its patented technology, just as national media attention to mobile hackings targeting consumers and corporations was reaching critical mass. Approach: In an increasingly noisy security marketplace, Antenna set out to raise the industry bar on mobile security by... Read more »